
For a more detailed academic description of the curriculum, click here.
The public relations concentration builds on the communication core courses, which are grounded in gaining an understanding of mass media and developing communication skills in a variety of contexts.

- Learn strategies to foster mutually beneficial relationships with publics and media
- Engage with a variety of seasoned professionals in the public relations field
- Attend PPRS and PRSSA meetings to make professionl connections
- Hone your professional skills by engaging in a required internship
- Participate in the Senior Public Relations Campaign Project (offered during the fall semester to seniors only)
- Incorporate ethics and Christian faith into your professional work
- Study various topics, including: organizational communication, crisis management, writing, communication theory, social media
- Gain an ethic of professionalism through the PRSSA Messiah Chapter

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- Public Relations Practitioner
- Public Relations Director
- Marketing Director
- Communications Director
- Human Resources
- Advertising
- Social Media Specialist
- Event Planning
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For a more detailed academic description of the curriculum, click here.
"I don't think this concentration is
for me... "
Explore the other concentrations that we offer... |
...or explore our Broadcasting major |