Communication Major - Public Relations Concentration
The public relations concentration builds on the communication core courses, which are grounded in gaining an understanding of mass media, and developing communication skills. Public relations courses focus on learning strategies to aid organizations in creating and fostering mutually beneficial relationships with their publics and the media. Students also learn how to incorporate ethics and Christian faith into their professional work. Courses such as Business and Organization Communication and Crisis Communication/ Media Relations provide practical applications of these goals. Select senior students also participate in The PR Campaign, a guided team independent study researching and creating a public relations campaign for an off-campus, non-profit client. Additional core requirements such as Communication Theory and Mass Media in America expose students to the multi-disciplinary side of communication which proves to be applicable in a variety of fields.
For more details on the curriculum requirements and the types of courses you would be taking as a Communication Major with a concentration in Public Relations, visit our Online Course Catalog or take a look at the printable Communication Major Brochure.
(Course catalog and major brochure include PDF files. Click here for the Adobe® PDF Reader®)
To apply for admission to Messiah College, simply call and request an application at 1-800-233-4220 or apply online! We will be happy to provide a Viewbook or other materials to introduce you to our excellent programs and facilities. Open House dates and major-specific events are scheduled throughout the year. Students may arrange for a variety of visit options to suit their interests and schedule.
