Media Management and Research Concentration at Messiah College
The media management and research concentration of the broadcasting and media production major focuses on the communication, leadership and business principles needed to be manager or researcher in a contemporary media setting. Through the media management and research concentration you gain classroom knowledge through courses in media studies, public relations, management and marketing, with a special emphasis on how all these theories apply to mass media. Then, you’ll take your theoretical knowledge and apply it to the concentration’s required internship, and required practicum at The Pulse, Messiah’s student-run multimedia hub.
Job options for graduates of the media management and research concentration:
- Market researcher
- Manager for media company
- Community relations
- News director