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Media Management and Research Concentration

Media Management and Research Concentration

Media Management and Research at Messiah College

The media management and research concentration of the media, culture and technology major focuses on the communication, leadership and business principles needed to be manager or researcher in a contemporary media setting. You gain classroom knowledge through courses in media studies, public relations, management and marketing, with a special emphasis on how all these theories apply to mass media. Then, you’ll take your theoretical knowledge and apply it in a required internship and required practicum at The Pulse, Messiah’s student-run multimedia hub.

Job options for graduates of the media management and research concentration:

  • Market researcher
  • Sales
  • Marketing
  • Manager for media company
  • Community relations
  • News director

Media, Culture, and Technology Major

The media management and research concentration is offered through the media, culture and technology major.
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