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Nance McCown, Ph.D.

Professor of Communication

Interest and areas of expertise
  • Interests in PR include: leadership influence on internal PR; PR and activism; PR ethics
  • Regularly attends and presents research at national conferences and regional professional seminars; submission reviewer for scholarly conferences and journals
  • Faculty Advisor, PRSSA-Messiah College Chapter
  • Robert and Marilyn Smith Excellence in Teaching Award recipient, 2011
  • Interests/Hobbies: Worship leader, youth mentor, knitting, geocaching, gardening, getting lost in a great book, watching movies, rising to challenges, enjoying an ice-cold Coca cola
Education
  • Ph.D. in Public Relations University of Maryland
  • M.A. in Journalism Temple University
  • B.A. in English (with teaching certification) Messiah College
Classes I teach

 

 

Faculty Research and Scholarship
  • Published an article in PRism journal, Australia’s online premiere peer-reviewed public relations journal
  • Presented at Religious Communication Association/National Communication Association conference in November
  • Writing chapter for crisis communication book

Dr. McCown, recently published an article titled “Building Leader-Employee Dialogue and Relationships through Internal Public Relations, Leadership Style, and Workplace Spirituality” in PRism journal. Based on her dissertation research, this article considers how organizational leaders can foster effective communication and build relationships with to empower employees and increase productivity and job satisfaction. Dr. McCown’s RCA presentation in Chicago was titled, “Recognizing the Imago Dei in Employee Publics: A Challenge for Christian Public Relations Scholars, Faculty, and Practitioners.” She said, “I’m especially interested in helping organizations think as much about how they treat and empower employees as they do about how to promote brand recognition with consumers and the media. If a company does things ‘right’ inside the organization, it is more likely to do the same externally.” In addition, McCown is working on a book chapter that explores World Vision’s controversial hiring crisis that exploded on social media earlier in 2014.