Website guidelines

Image Guidelines

The following general guidelines should be considered to ensure consistent and reliable display of images for official Messiah University websites.


  • Images with picture elements (or colors), should be saved as .jpg.
  • Other images, such as a logo, should be saved in .gif or .png format.
  • Image types should be saved as RGB and not CMYK.
  • No animated gifs.


  • Image resolution for the Web should be 72 dpi.
  • The color palette should be reduced to the minimum number of colors necessary to maintain image quality.
  • ‘Save for Web’ or similar feature should be selected if available.


  • A good image size for your images to is 500px wide (at 72 dpi). Images should be optimized/compressed and be smaller than 200kb. 

We have a rich image archive filled with great images that you can use on your website or in on-screen presentations. Our photographers populate the archive regularly.

Please refer to the Support & Training section of the site for tutorials on using GIMP to edit your photos.